Time to create your marketing budget? Know how
The new year brings with it the planning and organization of objectives, a fundamental step in the constant progress of a company, that is why here we bring you some
Articles and resources
Cryptocurrencies, a corporate investment in ancestry
The 2019-2023 period has been a revolution for the finance and investment universe. Bitcoin, we know, has been a major player, although it is only the tip of the iceberg.
Interactive content to connect with the customer
In recent years, interactivity has entered companies like a breath of fresh air for customers. Thanks to this system, consumers feel a greater closeness to the company while also experiencing
Why break with a lead? Is it worth it?
Even though it may seem contradictory, companies must part ways with customers when there is no response, even if it’s a potential lead. The company should be aware of the
How to prevent online fraud? Time to protect your company
Have you ever been afraid of falling victim to online fraud? Today we’ll tell you how to avoid it and discuss the various types that exist. Technology has become an
Meet the world of chatbots
Do you know the chatbots that have revolutionized virtual customer service in thousands of companies? Today we tell you all about them in detail. INDEX Types of chatbots. Advantages of
Create unique experiences with immersive marketing
In this article we will show you what is immersive marketing, what is this technique, how to apply it to your company, its advantages and some examples to keep you
Ideal Customer Profile Part 1. What is it and what are its characteristics?
A customer is a customer. Any sale is a good sale» is a very common mistake among many marketers and marketers who believe they should cater to everyone, so today
Inbound marketing to conquer your customers
Since 2005 inbound marketing has not stopped growing, despite being a technique from years ago, it is one of the systems that works best in companies. What is inbound marketing?
Sell by asking questions? We tell you how to do it
How to ask questions to sell? This is an art! And it requires a series of techniques that we will explain today. Knowing the BANT method, whose objective is to
The strategy and organization of a B2B newsletter step by step
This article we want to address the structure of the newsletter by reviewing all the elements that should not be missing in its composition. This is the way of working
Use technology to grow, monitor and refine business processes
Technology is increasingly connected with a good user experience, so the digital revolution has come to be necessary in everyone’s life. Adapt and how to live immersed in it? Know
How to attract new leads? Analyze your company and lead it to success.
Do you want to attract new leads to your company? Learn how to attract new leads through business analytics. INDEX 1. DATA TO MEASURE A. Business performance. B. Sales targets.
Use innovation to relaunch your business
Innovation is a crucial part of maintaining or increasing the success of a company, so today we tell you how to be at the forefront of innovation. INDEX Why is
Top 5 CRM tools for your business
Do you want to implement the CRM to your company? Below we will see which are the 5 best tools with which you can achieve it. What is Customer Relation
Digital content? Know what’s best for your business
Are you in doubt about what kind of content is best for your corporation? Read on and find out the best options to route your business digitally. The main thing
LinkedIn, invitations for your company’s growth
Learn about LinkedIn invitations, send them to your contacts to grow your business and make the most of this great networking tool. LinkedIn introduced a growth tool called invitations, this
15 Metrics That Will Relaunch Your Business
Surely, you’ve heard about metrics and how they can help improve your business. But what are metrics really? They are numerical data that you can analyze to check if your
Get to know Spintax: the tool to optimize your B2B email marketing strategy
In today’s digital age, optimizing your B2B strategy is essential. The automation solutions, specifically Spintax has become a fundamental tool to reach a wider audience. With the increasing sophistication of
Learning, teleworking as a great opportunity to adapt to your workers.
Having your collaborators in person is not a vital requirement when working effectively and today we’ll see how to develop your learning properly. INDEX Development of distance learning. A. Power
Neuromarketing: How much does it affect your purchases?
Google recently published a study on the first impression of websites, according to this study, the subconscious is responsible for up to 95% of the process of buying a product.
Podcast, revolutionary marketing for your customers
The podcast as a marketing tool allows you to improve your strategy and your content. Learn how to evaluate your metrics here. There are a lot of different procedures to
The strategy and organisation of a B2B newsletter step by step 1
Every day the inbox of our email gets full of messages of which only a small part arouse our interest. To ensure that your newsletter does not fall into the
Lead Nurturing explained on client’s case
The concept of Lead Nurturing has become a new Game of Thrones in b2b marketing sector: everyone is talking about it and no one really knows what is going to
