Tool reviews

LinkedIn invitations for your company’s page growth

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Social media followers

Photo by KOBU Agency on Unsplash Relatively recently (~ half a year) LinkedIn has introduced a new tool that makes it easier to grow the number of followers on your business page. It’s the invitations that you can send to your personal contacts, encouraging them to subscribe to the page that you administer.   What’s […]

Tool reviews

LinkedIn automation tools analysis

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Ian Schneider Tammbr4okv4 Unsplash

Photo by Ian Schneider on Unsplash LinkedIn is an essential platform to grow your online business easily. The platform has been growing since its launch. With more than 106 million people accessing the platform monthly, it is clear that the latter can offer more and more each day. So it makes sense to spend more […]

Consultoría

Part 2. Define your metrics, KPIs and goals

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Outbound marketing

Photo by Helloquence on Unsplash Like any other view in your product, the dashboard has a specific purpose that it’s undertaken to serve. There are multiple popular ways to categorize dashboards based on their purpose, but the main groups are the following: Operational dashboard Operational dashboards aim to impart critical information as quickly and clearly […]

Tool reviews

Finding the Best B2B Database for You

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clientes

Today companies are always trying to advance their capabilities and build upon what they have done so far. If other ways to stir up new business have not gone so well lately, a lead database may be the next best option. These databases have many features and house contact information for hundreds of companies and customers that can be the stepping stone to the next level for your business. After some research and experience, we have found some of the best lead databases out there along with other programs that can help with sales and marketing. Read it through to find out what we can you do to help make the most out of your data.

Tool reviews

More opportunities for business at LinkedIn

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Lead Magnet

Photo by Caroline Attwood on Unsplash What happened LinkedIn released a new feature that allows pages and groups to send invitations to connect to other LinkedIn users. LinkedIn is a tool that helps people around the world grow their connections and until recently it was only possible to communicate directly person-to-person. Companies were able to […]

Tool reviews

What is a BANT method?

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Lead Generation

Photo by Hal Gatewood on Unsplash This is a method created in the 70s, its aim is to qualify the sales opportunities based on 4 criteria: – Budget – Authority – Need – Time It is advisable to use a rating scale for each criteria. In this case, in the end, the sum of the values obtained in […]